Real Estate Professional Network

A home that didn't sell may have any one of a number of problems.  Our office recently listed one that had been on the market for quite some time and never sold.  It is located in a popular subdivision in an excellent area, so many other REALTORS had shown the home while it was previously listed. 

The problem is what to do to over come the stigma of the house that has been on the market for some time and not sold.

In this particular case, the home needed a lot of minor repairs and a thorough cleaning.  Previous REALTORS and their clients had totally rejected the home and its reputation was earned and the home was well known for its problems.

In its favor, the home was well located, on a level lot and had a desirable floorplan, which was unnoticed because it was dirty and needed too much work.

The new listing agent reduced the price (it was also over priced) and the owner performed a lot of the minor repairs and cleaned the home.  The next thing the agent did was re-introduce the property to the market.

A listing agent must sell the home twice:  First to the REALTORS and then to the buyers. 

She took excellent photos and wrote an intriguing description of the home...accurate AND interesting.  But what to do about the reputation of the home among the REALTORS?  It had been shown many times in its former condition, and, although the yard looked better, she had to convince REALTORS the inside was much improved so they would show the home.

She RE-INTRODUCED the home to the market:  She created a flier, distributed to ALL REALTORS, that showed the new trim throughout the home, emphasized its charm and character, pointed out the floor plan and the new photos showed it was clean.  She increased the cooperating commission offered to the buyers' agent.



I think she did everything right...and she's a brand NEW agent!

View this home on line:  MLS #727788:  It's price right at $189900, it's cleaned up and the trim is beautiful; it has new 3/4" hardwood floors, split bedrooms; all on one level and located in
STERCHI VILLAGE:  View it...you'll be glad you did!

Laurel Grandle sells homes throughout the East TN Area, including Knoxville, Karns, Farragut, Halls, Powell, Loudon County, Knox County.  She specializes in Lake homes, Luxury homes, Historic homes and is an expert at matching buyers with the right house, regardless of the area or price range, she has over 25 years of experience and has helped thousands of clients with their real estate needs.

Here is what some of her clients have said about her recently, “Laurel has an unlimited amount of patience.  My family has very specific needs and she understood them and worked with us until we found the perfect home at the right price.  I don’t think anyone else would have done that for us and we’ll always be thankful we found her and worked with her.  She’s wonderful!”  Margo

“Laurel has accommodated us on many occasions very quickly, as our schedules change all the time.  She was always understanding of the time and date changes and she helped us find a great house.”  Williams

“Laurel really knows the area and the market.  She didn’t waste any time…she showed us what we ask for in the location we wanted and made the whole move a very good experience for our family”.  Robert

“Before we wrote an offer, Laurel did a detailed market analysis for us and discussed it with us so we understood what a fair price would be.  She went over the entire contract in detail and clarified everything for us.  We purchased with confidence and we’d never use anyone else IF we ever decide to sell!”  Anne

Exit Realty Knoxville is your number one resource for all your real estate needs, including listing, sales, referrals; our EXIT agents are committed to serving you—put us to work for you:  865 389 2551   865 690 4300  TOLL FREE:   888 966 4926